Website campaign for Autumn/Winter 2023.

Art Director
Graf Lantz

I oversaw graphic design and photography for Graf Lantz, a lifestyle brand known for its Merino wool bags and home goods. Responsible for all web assets, ad content, and print materials, ensuring they are brand-cohesive and impactful throughout all departments.

I was also the lead photographer for lifestyle shoots and managed a significant amount of the process, from location scouting and tracking shot lists to prop wrangling and directing talent.

Art Direction
Photography
Graphic Design
Hand Lettering

Packaging design for placemats and trivets

Select Projects

Spring/Summer 2025

A showcase of our Spring & Summer 2025 campaign, incorporating the complete range of products: bags, tabletop and home goods in seasonal colors.

Art Direction/Photography: Julius Tanag
Graphic Design: Julius Tanag
Videography: Jordan Woodrum
Assistant Photography: Grace DeGuzman

Date Night

An impromptu pick up shoot to promote our smaller form but functional bags perfect for work -> date. Photoshoot set up was barebones, just an on-camera flash and quick thinking on backdrops around Rodeo Drive.

Photography: Julius Tanag
Graphic Design: Julius Tanag

Autumn/Winter 2025

Various campaign assets for our Autumn/Winter launch featuring refreshed colors for exisiting items along with new products such as Pochi Pouches, Erin Totes and Maru Clogs.

Art Direction/Photography: Julius Tanag
Graphic Design: Julius Tanag
Videography: Jordan Woodrum